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Creative Requirements for Branded Content Ads (BCA) - Instagram Feed
Creative Requirements for Branded Content Ads (BCA) - Instagram Feed
Using the paid partnership tag allows the brand you collaborate with to boost your Instagram content through branded content ads.
Ruben Pijnenburg avatar
Written by Ruben Pijnenburg
Updated over a week ago

Step 1 - Create your Feed post as normal but before posting, make sure the “Add paid partnership label” checkbox is checked.

Step 2 - Select “Add brand partners”

Step 3 - Search for the brand partner or select previously approved partners

Step 4 - Make sure to check the checkbox “Allow brand partner to boost”

Don’ts

  • Don’t use additional hashtags or captions in the image


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